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Explain Less, Align More: Explaining tech to non-technical stakeholders

The article shares practical advice on how technical leaders can simplify explanations and align with non-technical stakeholders to improve communication and decision-making.

Overview
The author reflects on a recent speaking engagement where she addressed the challenges of translating technical concepts for non-technical audiences. She emphasizes the importance of stripping away unnecessary detail, focusing on outcomes, and aligning communication with stakeholder priorities.

Key Takeaways

  • Keep explanations concise and centered on business impact rather than technical minutiae.
  • Align your message with the stakeholder's goals to foster agreement and action.
  • Use analogies and familiar language to bridge the knowledge gap.
  • Prepare a clear, short narrative before deep-dive discussions.
  • Encourage questions and feedback to ensure understanding.

Who Would Benefit

  • Engineering managers who need to brief executives or product owners.
  • Technical leads presenting project updates to cross-functional teams.
  • CTOs and directors communicating strategy to non-technical audiences.
  • Anyone looking to improve stakeholder communication skills.

Frameworks and Methodologies

  • The "Explain Less, Align More" approach (focus on simplicity and alignment).
  • Use of the SCQA (Situation, Complication, Question, Answer) storytelling framework for structuring messages.
Source: annajmcdougall.medium.com
#technical leadership#communication#stakeholder management#engineering management#soft skills#leadership#presentation

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